At Efficiency Drone Works (PDW), we’re on the forefront of making customized small unmanned aerial techniques (sUAS) for the trendy warfighter. PDW is proudly American owned, with all design, engineering, and manufacturing of our merchandise happening domestically.
Position – Hybrid – Huntsville, AL
We’re in search of an skilled and modern Product Advertising Supervisor to design and lead go-to-market (GTM) methods for PDW’s cutting-edge drone options for the protection and public security sectors. On this function, you’ll craft compelling advertising and marketing campaigns, content material, and messaging that inform and join with clients, demonstrating the worth of PDW merchandise.
As a part of a dynamic and fast-growing group, you’ll collaborate with Advertising, Gross sales, Product, and Engineering groups to ship impactful gross sales instruments and advertising and marketing supplies that place PDW as a market chief. Reporting on to the VP of Advertising, this function affords the chance to make a significant affect in a high-growth, mission-driven group. The perfect candidate will thrive in an modern, fast-paced atmosphere, take initiative, and translate technical info into compelling advertising and marketing deliverables.
Tasks
Develop and execute GTM methods, together with new product launches and sustainment campaigns, in collaboration with key stakeholders in Advertising, Gross sales, Product, and Engineering.
Function liaison between Advertising and Product, making certain correct and constant messaging throughout all channels.
Develop and execute pricing methods by analyzing market traits, buyer insights, and aggressive positioning to maximise income and align product worth with buyer wants.
Oversee the creation of product advertising and marketing supplies, together with conceptual graphics, movies, and displays, to assist Gross sales and buyer engagement efforts.
Collect buyer and aggressive insights to tell product positioning, messaging, and key differentiators.
Help with growth of white papers and proposals, and different technical advertising and marketing content material, together with sourcing and managing artistic belongings (photos, photographs, copy).
Attend conferences, commerce exhibits, demos as essential to assist Gross sales group and collect buyer suggestions.
Necessities
5-7 years of expertise in product advertising and marketing or associated subject.
Confirmed success in growing advertising and marketing methods, executing GTM plans, and collaborating throughout groups.
Sturdy means to translate technical ideas into accessible, compelling advertising and marketing content material.
Self-motivated and thrives in fast-paced, start-up atmosphere.
B.S. or superior diploma in Advertising, Communications or associated subject
Expertise in U.S. authorities, protection or public security sectors.
Data of UAS and drone applied sciences, ideally in protection or public security functions.
10-15% journey.
ITAR Requirement
In compliance with Worldwide Site visitors Arms Laws (ITAR), candidates should be U.S. Residents, U.S. Everlasting Residents (Inexperienced Card holders) or people granted asylee/refugee standing as outlined by 8 U.S.C. 1324b(a)(3).
Compensation and Advantages
PDW values our group, and we provide a compensation package deal reflective of your expertise and capabilities. Advantages embody:
Complete BCBS medical, dental, and imaginative and prescient protection; 80% sponsored by the corporate.
Secure Harbor 401(Ok) with firm match.
A relaxed work atmosphere that encourages individuality and innovation.
Aggressive wage, beneficiant paid day off (PTO), and versatile go away choices.
Dedication to Inclusivity
PDW is an equal alternative employer that upholds all federal and state non-discrimination legal guidelines. We guarantee a good and unbiased analysis for employment for all certified candidates, no matter race, shade, faith, age, intercourse, sexual orientation, gender identification, nationwide origin, marital standing, medical situation, incapacity, genetic info, veteran standing, or another attribute protected by regulation.
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