Firestorm – Director of Advertising and marketing – sUAS Information

At Firestorm, we’re on a mission to revolutionize how protection options are crafted and delivered. Our objective is to empower US ally nations to successfully deter aggressors, no matter their protection finances constraints, via progressive, cost-efficient applied sciences. As a VC-backed firm, we’re pioneering the event of mission-adaptable aerial automobiles that prioritize operator effectiveness. Be a part of us as we redefine the protection procurement panorama, making cutting-edge capabilities accessible at considerably decrease prices.

Concerning the Position:

Firestorm is in search of a dynamic and strategic Director of Advertising and marketing to hitch our management staff. This position can be pivotal in shaping and executing our advertising methods to raise model consciousness, drive buyer engagement, and gasoline demand for our progressive protection options. The Director of Advertising and marketing will oversee the event of complete advertising campaigns, handle digital and conventional advertising channels, and collaborate with cross-functional groups to align advertising efforts with enterprise aims. The perfect candidate will possess a deep understanding of selling ideas, a ardour for expertise and protection, and the power to steer and encourage a staff.

About You:
You’re a results-driven advertising skilled with demonstrated success in creating and executing high-impact advertising methods, ideally within the protection, expertise, or aerospace sectors. Your inventive mindset allows you to design compelling messaging and campaigns that resonate with numerous audiences, together with authorities companies and worldwide companions. You might be an distinctive communicator with sturdy management abilities, able to constructing relationships throughout varied stakeholders and driving collaboration. Your strategic imaginative and prescient and analytical experience empower you to make data-informed choices that improve advertising effectiveness and contribute to total enterprise development.

Tasks:

• Develop and implement complete advertising methods to reinforce model recognition and entice new shoppers inside the protection and expertise sectors.
• Lead the advertising staff within the creation of progressive, multi-channel advertising campaigns, together with digital advertising, content material advertising, social media, occasions, and public relations.
• Conduct market analysis and analyses to establish business developments, buyer wants, and aggressive positioning, utilizing insights to tell advertising methods.
• Collaborate with product administration, gross sales, and engineering groups to make sure messaging and advertising supplies successfully talk the worth of our options.
• Oversee the administration of selling budgets, making certain efficient allocation of sources to maximise ROI on advertising initiatives.
• Construct and preserve relationships with business companions, media representatives, and different exterior stakeholders to reinforce model visibility and credibility.
• Monitor and analyze the efficiency of selling campaigns, using metrics and KPIs to optimize methods and drive steady enchancment.
• Lead staff improvement via teaching, mentorship, and fostering a tradition of creativity and accountability inside the advertising division.
• Keep knowledgeable concerning the newest developments in advertising applied sciences and digital advertising practices, integrating new instruments and methods to reinforce our advertising efforts.

Abilities and Expertise Required:

• Bachelor’s Diploma in Advertising and marketing, Enterprise Administration, Communications, or a associated subject; Grasp’s diploma most popular.
• Minimal of seven years of expertise in advertising roles, with a minimum of 3 years in a management place, ideally inside the protection or expertise sectors.
• Confirmed observe report of efficiently executing large-scale advertising campaigns that drive engagement and buyer acquisition.
• Sturdy analytical abilities and expertise with advertising analytics instruments, together with Google Analytics, CRM programs, and digital advertising platforms.
• Distinctive written and verbal communication abilities, with the power to tailor messages to varied audiences, together with technical and non-technical stakeholders.
• Demonstrated means to handle and lead a staff whereas fostering collaboration and innovation.
• Proficient in digital advertising methods, website positioning, SEM, content material creation, and social media administration.

Bonus Abilities/Expertise:

• Expertise within the protection, aerospace, or high-tech industries, with a strong understanding of market dynamics and buyer wants.
• Familiarity with authorities contracting processes and protection procurement laws.
• Expertise with model improvement and company communications in a extremely regulated business.

Different Necessities:

• Potential to acquire and preserve safety clearance.
• Willingness to journey as much as 25% a month for business occasions, consumer conferences, and conferences.
• US Citizenship is required to acquire safety clearance.
• Different duties as assigned

Base Wage: 140K to 160K

Be a part of us at Firestorm and be part of a transformative staff devoted to shaping the way forward for protection options! We’re an Equal Alternative Employer dedicated to fostering an inclusive work surroundings. Our tradition promotes collaboration, respect, and belief to empower passionate people to excel of their roles. We provide a aggressive wage, complete advantages, and alternatives for profession development.

To use, please ship your resume to us at [email protected]

Associated